Parle Products Pvt. Ltd.

Parle Products

Parle Products has been India’s largest manufacturer of biscuits and confectionery for almost 80 years. Makers of the world’s largest selling biscuit, Parle-G, and a host of other very popular brands, the Parle name symbolizes quality, nutrition and great taste. With a reach spanning even to the remotest villages of India, the company has definitely come a very long way since its inception.

Many of the Parle products – biscuits or confectioneries, are market leaders in their category and have won acclaim at the Monde Selection, since 1971. With a 40% share of the total biscuit market and a 15% share of the total confectionary market in India, Parle has grown to become a multi-million dollar company. While to the consumers it’s a beacon of faith and trust, competitors look upon Parle as an example of marketing brilliance.

Available Anywhere
Today, the great strength of Parle Products is the extremely widespread distribution network. Even at the remotest places, you can buy Parle biscuits and sweets from the local grocer. Even at the remotest places, you can buy Parle biscuits and sweets from the local grocer. It has taken years to create this extensive network. Parle’s sales force started with one salesman in Bombay and some agents in few other cities. Gradually, Parle Products expanded. Soon sweets and biscuits were being sent by rail to Calcutta, Delhi, Karachi, Madras and other major cities. As production increased, distribution was amplified. Full time salesmen were appointed in different areas. Currently, Parle Products has over 33, 00,000 distribution outlets.

History
Parle Product’s fame and familiarity is undeniable. Considering its extensive reach, the brand Parle is known and recognized by everyone. Over the years, Parle’s sweets and biscuits have become a household name. From kids to adults, everyone loves and cherishes these treats. It gives us great pleasure to see our consumers enjoy and embrace Parle products on daily basis. Our confectioners and chefs have the utmost authority at Parle. Had it not been so, the beginning of Parle would have been quite different.

In 1929 a small company by the name of Parle products emerged in British dominated India. The goal was to spread joy and cheer to children and adults alike, all over the country with its sweets and candies. Although, the company knew that it wouldn’t be an easy task, they decided to take the brave step. A small factory was set up in the suburbs of Mumbai to manufacture confectionery products. A decade later this factory was upgraded to manufacture biscuits as well. Since then, the Parle name has spread in all directions and has won international fame. Parle has been sweetening the lives of people all over India and abroad.

Apart from the factories in Mumbai and Bangalore, Parle also has factories in Bahadurgarh, Haryana and Neemrana, Rajasthan. These are the largest biscuit and confectionery plants in the country. Additionally, Parle Products also has 10 manufacturing units and 75 manufacturing units on contract.

Milestones – The Decades of Progress

  • 1929:The first year of operation. Our only assets were hard work and hope.
  • 1939:Ten years of determined effort brought results. Things began to take shape. And we tried even harder.
  • 1949:The formative years were over. We had come of age.
  • 1974:Here was the first evidence of Parle as it is today.

Brands

 parle products

Biscuits

Parle-G, KrackJack, Monaco, Kreams, Hide & Seek, Parle Marie, Milk Shakti, Parle Hide & Seek Orange. Gold Star, Magix, Coconut Cookies

 

Sweet confectionery

 

Melody, Mango Bite, Poppins, 20-20, Parle, 2 IN 1, Kismi Toffee, 2 IN 1 Éclair

 

Snacks

Monaco Smart Chips, Parle’s Wafers, Fulltoss, Munchies, Cheeselings

Factories
MUMBAI
Parle Products Pvt. Ltd.
V.S. Khandekar Marg, Vile-Parle East, Mumbai – 400057, Maharashtra.
Tel – (022)6691 6911-15. Fax – (022)6691 6926
Contact Person: Mr. R.S.Nevatia
Export Information: Mr. H. S. Sareen

RAJASTHAN
Parle Biscuits Pvt. Ltd.
SP-2/4 RIICO Ind. Area. Delhi Jaipur Road, Dist. Alwar.
Neemrana – 301 705 (Rajasthan).
Tel – (01494) 517018/246091/246181/246312/246313
Fax – (01494) 46180

HARYANA
Parle Biscuits Pvt. Ltd.
36.8 KM Milestone, Delhi Rohtak Road, Village Sankhol, Near Bahadurgarh, Dist Jhajjar, Haryana – 124 507.
Tel – (01276)241547/48. Fax – (01276)241406.
E-mail – pbpl_bha@parle.biz
Contact Person: Mr.S.S.Shivrain

BANGALORE
Parle Products Pvt. Ltd.
15.K.M.Stone, Tumkur Road, (N.H.No.4), Bangalore, KA – 560 073.
Tel – (080) 2839 8825, 2837 2807. Fax – (080) 2839 8820
E-mail – pbpl_bgl@parle.biz
Contact Person: Mr. Bhanu Mishra/Mr. N. Suresh

 

Registered Office
Parle Products Pvt. Ltd.
V.S. Khandekar Marg,
Vile Parle East,
Mumbai – 400057,
Maharashtra.
Tel – (022)6691 6911 – 15. Fax – (022)6691 6926.
For Feedback, email us at – cs@parle.biz

Factories
MUMBAI
Parle Products Pvt. Ltd.
V.S. Khandekar Marg, Vile-Parle East, Mumbai – 400057, Maharashtra.
Tel – (022)6691 6911-15. Fax – (022)6691 6926
Contact Person: Mr. R.S.Nevatia
Export Information: Mr. H. S. Sareen

RAJASTHAN
Parle Biscuits Pvt. Ltd.
SP-2/4 RIICO Ind. Area. Delhi Jaipur Road, Dist. Alwar.
Neemrana – 301 705 (Rajasthan).
Tel – (01494) 517018/246091/246181/246312/246313
Fax – (01494) 46180
E-mail – pbpl_nim@parle.biz
Contact Person: Mr.M.Sahu

HARYANA
Parle Biscuits Pvt. Ltd.
36.8 KM Milestone, Delhi Rohtak Road, Village Sankhol, Near Bahadurgarh, Dist Jhajjar, Haryana – 124 507.
Tel – (01276)241547/48. Fax – (01276)241406.
E-mail – pbpl_bha@parle.biz
Contact Person: Mr.S.S.Shivrain

BANGALORE
Parle Products Pvt. Ltd.
15.K.M.Stone, Tumkur Road, (N.H.No.4), Bangalore, KA – 560 073.
Tel – (080) 2839 8825, 2837 2807. Fax – (080) 2839 8820
E-mail – pbpl_bgl@parle.biz
Contact Person: Mr. Bhanu Mishra/Mr. N. Suresh

UTTARANCHAL
Parle Biscuits Pvt. Ltd.
Plot No. 3, Sect 1, Pant Nagar, Integrated Industrial Estate, Rudrapur,
UA – 263 153.
Tel – 05944247431/32/33.
E-mail – pbpl_rdpl@parle.biz

GUJARAT
Parle Products Pvt. Ltd.
Behind Shekh Pir, Ler Village, Bhuj, Kutch, GJ – 370 001.
Tel – (02832) 271681 – 84. Fax – (02832) 271680
E-mail – pppl_bhuj@parle.biz

 

MAHARASHTRA
Parle Biscuits Pvt. Ltd.
Village Tambati, P.O.: Donut, Taluka: Khalapur, Dist: Raigad – 410 202.
Tel – (95219) 2278350

Regional Sales Offices (RSO)
MUMBAI
Parle Products Pvt. Ltd.
V.S. Khandekar Marg, Vile-Parle East, Mumbai – 400057, Maharashtra.
Tel – (022)6691 6911 – 15. Fax – (022)5691 6926 – 27.
E-mail – rso_wz@parle.biz
Contact Person: Mr. Manish Mishra.

DELHI
Parle Products Pvt. Ltd.
Pankaj Plaza, Site No. 37/38, Plot No. 15, Flat No. 106/206, Local Shopping Center, Kalkajee, New Delhi – 110 019.
Tel – (011) 3293 6614, 4167 5282, 4162 9978. Telefax – (011)2647 1678.
E-mail – rso_nz@parle.biz
Contact Person: Mr. Rajiv Selot.

BANGALORE
Parle Products Pvt. Ltd.
15, K.M. Stone, Tumkur Road, (N.H. No. 4), Bangalore – 560073.
Tel – 080 309 12500, 837 2807. Fax – (080)839 8800 839 8825.
E-mailrso_sz@parle.biz

Contact Person: Mr.Ajay Sethi.

KOLKATA
Parle Products Pvt. Ltd.
G-1, “Samarpan” 82, Sarat Bose Road, Kolkata – 700 026.
Telfax – (033) 474 8176.
E-mail – rso_ez@parle.biz
Contact Person: Mr. Vinod Sharma.